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Get That Sad, Sad Ride Home with Uber Rewards

When life gets in the way, Uber Rewards keeps it moving. Like when the saddest fans on earth just want to go home and cry a little. These videos were created for Super Bowl 2019, leading up to the finals between Boston and Los Angeles. A clever extension of the over all Uber Rewards campaign, I was brought on board to help out with Art Direction and campaign execution on set.

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Social, Digital

Sadness has a number

6 videos were created to express ‘defeat’ using different levels of emotion

The Down & Out Effect

The Consolation Prize Situation

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Anywhere but Here

Team

Team

Creative Director – Rian O’Neill
Sr. Art Director – Dave Colson
Art Director – Sargam Gupta
Designers – Dave Colson, Micael Butial, Sargam Gupta
Copywriters – Rian O’Neill, Missy Kokos, Joseph Katool
Director – Mike Murray
Cinematographer – Elias Koch
Line Producer – Gemma Edwards
Editor – Patrick Dear