Get that sad, sad ride home with Uber Rewards
When life gets
in the way
Uber Rewards keeps life moving. Like when the saddest fans on earth just want to go home and cry a little.
These videos were created for Super Bowl 2019, leading up to the finals between Boston and Los Angeles
Glass half full
The videos were released in a series of fun social posts, each exploring a different kind of sad. The expressions were kept consistent, match-cut to the ride back home
6 videos were created to support the hero campaign with Russell Wilson
Team
Creative Director – Rian O’Neill
Sr. Art Director – Dave Colson
Art Director – Sargam Gupta
Designers – Dave Colson, Micael Butial, Sargam Gupta
Director – Mike Murray
Cinematographer – Elias Koch
Line Producer – Gemma Edwards
Editor – Patrick Dear